Cutting through the hype to deliver voice search marketing and optimisation designed to convert
OK, Google, what is voice technology? Siri, can voice technology help my business? Alexa, how do I sell through voice assistants?
When a new technology emerges on the landscape, market research companies push out positive stats, marketers start talking it up and businesses get desperate to start using it, whether it's right for them or not.
Voice search marketing is the latest trend to capture imaginations and comScore for one is predicting huge growth, reporting that 50% of all searches will be voice-based by 2020.
So how can you make it work for you?
Here at Fast Web Media, we’re a voice search agency that’s actually been there and done that. We worked with an e-cigarette client to understand the landscape and optimise content specifically for it.
If you’d like us to help you understand voice search marketing and how to use it to drive growth, get in touch.
Want to learn more about voice-activated devices and how they work? Take a look at our Voice Technology Guide.